The first course, Entrepreneurial ‘Start-Up’ Foundations, sets you up with entrepreneurial thinking. It is a mix of theory and practical ‘hands-on knowledge’. Live learning sessions will be conducted via an online video collaboration portal or per the Business Group’s preference.

Your course learning material will be available to you via the Entrepreneurship Learning Lab online portal one week before the commencement of your class. The portal is accessible via your desktop and mobile at a time that suits your schedule. However, you will have a timeframe and set times based on your enrolment slot to do the live learning sessions and complete the first course.

The first-course activity is about understanding who you are in terms of your intuitive strengths. Understanding your strengths is essential for your sustainable entrepreneurial learning and success story. Setting you up for success in your sustainable entrepreneurial adventure is vital. You will also learn how to access critical market research data and understand the entrepreneurial thinking and application process. Research is a prerequisite to making ideas real as a new-breed entrepreneur.

The course will have 10 learning modules crossing the following knowledge areas.

1. Getting Started
2. Strength Understanding
3. Sustainable Business Models
4. Setting the Vision & Assets
5. Design Challenge
6. Customer and Solution Search
7. Business Systems Thinking
8. Lean System Build
9. Business Planning
10. Know Your Story

The second course, Business Model Regeneration and Emergence, is for established businesses planning to undertake a regeneration transformation program or evolve an emerging business model.

The third course, Business Strategy Planning, can be completed after completing Courses 1 or 2 (Entrepreneurial ‘Start-Up’ Foundations or Business Model Regeneration & Emergence). This course will put you on track to plan and evolve your pathway to win the market you choose to compete in.

Understanding how to have a strategic focus is integral to business success.

As an outcome of completing the Business Strategy Planning course, you will have the outline of your business strategy plan to launch your new business as a new-breed entrepreneur.

***Course Prerequisite: Course 1- Entrepreneurial Start-Up Foundations OR Course 2 – Business Model Regeneration & Emergence

The fourth course in the learning succession is Marketing Strategy Planning. Understanding consumer behaviour and how to segment, position and brand your business is the next critical element required to launch your business idea.

Plan the activities that will attract and engage your target market segment. Learn how to deliver a customer experience that combines the virtual and physical worlds.

Completing the Marketing Strategy Planning course will give you the outline of your marketing plan to implement as part of your business launch as a new-breed entrepreneur.

***Course Prerequisite: Course 1- Entrepreneurial Foundations OR Course 2 – Business Model Regeneration & Emergence

The fifth course in the learning succession is International Strategy Planning. If you are planning to diversify internationally, this is an essential course. Doing business across country borders brings additional risk and great rewards if executed with knowledge. Understand how to plan and make the decisions that will allow your business to compete successfully in a globalised marketplace.

As an outcome of completing the International Strategy Planning course, you will have a clear perspective of what you need to do to grow and evolve your business on the international stage.

***Course Prerequisite: Course 1- Entrepreneurial Foundations OR Course 2 – Business Model Regeneration & Emergence